Google Ads: [formerly known as Adwords]. If you search on Google you will notice “Sponsored Links” on the right. Google gives you the option to pay for that position in this way.
Google Adsense: You will notice on many websites there is a widget in which Google Ads appear. Google will pay you every time someone clicks on one of these ads – when this is installed on your site. Search “Google Adsense” and follow the instructions.
Google Ads
Why Google Ads?
Attract more customers.
Whether you’re looking to bring in new website visitors, expand online sales, get the phones ringing or keep customers coming back for more, Google Ads can help.
Reach the right people at the right time.
Your business gets found by people on Google precisely when they’re searching for the things that you offer.
Advertise locally or globally.
Target your ads to customers in certain countries, regions or cities – or within a set distance from your business or shop.
If you need us, we’re here.
Google Ads lets you manage your campaign by yourself, or call us for free phone support on 0800-166483*
You only pay for results.
No visit, no fee.
Signing up for Google Ads is free. You only pay when someone clicks your ad to visit your website, or calls you. In other words, when your advertising is working.
Start with any budget.
You set your own budget, so your costs will depend on what you are trying to accomplish with your advertising. Some businesses spend tens of thousands of pounds a month, and others are comfortable investing several hundred.
What’s your main advertising goal?
Get more calls
Choose this goal if:
- You primarily get new customers over the phone
- You want to talk to customers before setting up appointments or bookings
Get more visits to your physical location
Choose this goal if:
- Your first interaction with customers is usually at your storefront
- You have a physical location you want customers to visit
Get more website sales or sign-ups
Choose this goal if:
- Most of your business is conducted online
- You want customers to complete a trackable action (such as a purchase or sign-up) on your website.
A few reasons why almost 2 million people have chosen AdSense.
The right ads for your audience.
Ads are reviewed to ensure they’re high quality and relevant to your content or audience, even when viewed on smartphones and tablets. The result? You can make more money online.
You’re in control.
Block ads you don’t like, customize where ads appear, and choose which types fit your site best.
Only the highest paying ads go live.
Tap into the largest network of online advertisers who are bidding for your ad space so you get the most for your ads.
